“Social media has far surpassed the fad stage. It’s here to stay, and whether you embrace it or fend it off, you and your customers will be impacted.”   Forbes Magazine

Has your company not yet made the leap into Social Media?
“There is a world of conversation and engagement that’s happening right now – with or without you. The good news?
The ability to jump in and engage is available at your fingertips.  If you haven’t yet, it’s time to jump in!”
Social media is integrated into the way we do business, how we connect and engage with our customers, and how we support the increase of product sales and awareness.
This is a “new era of social business” and it’s not about IF you are going to jump in, but WHEN and HOW WELL you do it.
From client support to marketing to R&D and even keeping tabs on the competition,  Social Media is an essential part of your businesses marketing efforts, and no longer a choice.
Your customers have embraced social media as a normal part of their lives and so should your business.
OR
Have you already jumped in and are looking to utilize each platform more effectively to meet your marketing goals?
Many small business owners or company marketers who have taken the leap now ask themselves, “How can I really benefit from social media?”
By understanding the platforms of Social Media and knowing how to utilize what each offers to help your company reach, connect and have access to customers,
can provide meaningful support for business growth and branding. Social media is not about reaching a mass audience and blasting your message out,
having a strategy is key and setting objectives and goals is essential to being successful.

Learn  From The Experts at This Half Day Hands -On Boot Camp!

Click here for more information and registration instructions.

The Social Media Personality Award honors the individual whom best portrays that of a social media influencer. This person stays top of mind in the social sphere and is consistent in keeping up with the trends of social media innovation.

Check out the Top 15 list here.

Get $10.00 off advertised price if you use the discount code: melissa at www.sarentos.eventbrite.com

8 Things You Must Know About Your Audience to Inspire & Connect In Social Media | Social Media Today

Knowing and understanding your audience is required to truly inspire them to further engage and connect with you. As Brian Solis states, the social currency of online marketing and social media is action. If your audiences are not inspired to take action on your behalf then why are you doing what you do? It’s a tough question to answer I know if at the end of the day you know you are not connecting with nor inspiring your audiences. It’s an even tough question come month end when you are digging deep for a positive return on investment on your social media efforts.

Use the promo code “melissa” when registering and get $10.00 off the general admission ticket price. Attendees may purchase tickets online at http://StrictlyBusinessHawaii.EventBrite.com

Social media has changed customer service from being a support function to being an extension of marketing. In the social media ecosystem, customers want to know that you’re listening and responding. As your organization’s front line, customer service is where your company becomes real to prospects and buyers by engaging with the public and showing your firm is real and cares.